Tag Archives: American Greetings

Featured Artist – Keith Allen

30 Aug

Keith Allen – I’m a professional designer, illustrator and paper engineer from Cleveland Ohio with over ten years professional experience in product design at the greeting card company, American Greetings.

I ventured into the self-publishing world four years ago with the launch of a successful pop-up book that I created with two very talented family members titled ‘A Day in Rehoboth Beach, A Pop-Up Book.’

I chose to self-publish again for ‘What a Mess’ because of the tremendous online support I received during its inception. Complex pop-up books can be quite expensive to produce because of the hand folding required for its construction. To help offset the high production cost required, we launched a successful Kickstarter campaign in early September and fully-funded “What a Mess! A Pop-Up Misadventure.”

Thank you so much so far for your overwhelming support. I could not have done it without you!

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Featured Artist – Valerie Lesiak

4 Aug

Valerie Lesiak“Once upon a time there was a little girl who loved to draw.

Being told that there were no jobs where one could draw,

she attended Baldwin-Wallace to become an art teacher.


Upon graduation, she found there were no art teaching jobs

around where she lived, so she applied for a position at

American Greetings where she got hired by an ex-teacher. It was

there her adventure in greeting card world began in art and design.


She worked with many talented people including Tom Wilson,

the creator fo Ziggy, as well as worked on many creative projects

including Care Bears. From conventional to cute and humorous

designing, greeting cards filled her world for 39 years.


Then she retired and a new journey began.”

Featured Artist – Valerie Lesiak

28 Aug

13 Lesiak, Val 1 13 Lesiak, Val 2 13 Lesiak, Val 3 13 Lesiak, Val 4Valerie Lesiak – As a designer she has worked for over 35 years at American Greetings designer for multiple markets including both children and adult markets. Val has worked on various projects including the initiation of Care Bears and working on Ziggy product with the late Tom Wilson.

Val works with her husband as art director for yourpreciousportraits.com as well as her own work featured here on Picture Book Studio. She continues to illustrate for clients on a select basis.